মঙ্গলবার, ২৫ নভেম্বর, ২০১৪

Kids’ Facility In WESTIN- New Business Strategy




                       Kids’ Facility In WESTIN- New Business Strategy

Whenever we try to remember names of hotels, within at least three guesses we recall the name ‘WESTIN’. Yes, a very famous hotel by ‘Starwood Hotel & resorts’. They are known for their luxury facilities and amazing service quality since the beginning. They have always added more value to their service with new features.
Recently Westin is providing some exclusive service for children. The features are designed such a way that, anyone would feel free to bring their children on a business tour or personal tour and still enjoy themselves on the fullest.
Westin Kids Club
kids club
The club is for the children aged 2-12 years old. Westin authority guarantees the kids to have lots of fun there.
All activities are supervised, although parents can stay if they wish. Playtime includes arts and crafts, such as making a picture frame, origami, sail boat-making, and coloring. The club offers a brightly colored, immaculate environment and includes an indoor playground, a place for watching movies, and a PlayStation.
The Westin Eat Well Menu for Kids
One of the educational and entertaining features for the children is this. Since eating well isn’t just for adults, Westin has teamed up with the experts at SuperChefs to offer the Menu for Kids. Comprised of doctors, dentists, chefs, dieticians and other experts, SuperChefs is dedicated to educating kids on the importance—and the fun—of eating smart. Each of their special menu offerings is as delicious as it is nutritious, making kids and parents happy. 
SPG Kids Pass
Kids Pass program is an all-inclusive dining program created with our youngest guests and their parents in mind.
For a flat daily rate, children ages 12 and younger of Starwood Preferred Guest members can enjoy all-inclusive access to a variety of dining options, including children’s menus, buffets (when available), and beverages at select participating resorts.

Children's Services
Kid’s meals are available in any of their six signature restaurants and for every adult meal ordered, they offer a Kids Eat Free meal, for up to two children per family.
The hotel also provides babysitting service in guest rooms with a minimum of 24 hour advance reservations.
Disney World
There is a Westin outlet on Disney property, called ‘Swan’. There one get many extra benefits including “extra magic hours” so customers can go to alternating parks before or after the normal operating hours on certain days of the week. The hotel is an easy walking distance from Epcot, and a short boat ride from Hollywood Studios.  There are frequent bus services to the other Disney parks. Even the customers can use the SPG points to get more advantages there.
(SPG point- point given to frequent customers)

The whole kids feature thing is new in WESTIN. One of the reason they introduced it could be customer retention and achievement. People would definitely prefer this hotel while traveling with kids. Also mostly wealthy families are the customer of Westin regardless the nationality. So if the kids of these wealthy families are coming and enjoying in the hotel, there is a probability that they will continue to come here when they grow up. Some of the facilities are designed in such a way that it will create a long term positive impression in both kids and their parents’ minds. 

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